📝 usncan Note: Sydney Sweeney Ad Boosts American Eagle’s Stock
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Topline
Shares of American Eagle soared in premarket trading Thursday, after the retailer boasted the success of its controversial ads featuring Sydney Sweeney while reporting second-quarter earnings that surpassed Wall Street’s expectations.
The retailer said ads starring sweeney, praised by President Donald Trump amid broader controversy, are “not going anywhere.”
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Key Facts
American Eagle’s shares jumped by more than 24% as of around 8:20 a.m. EDT, pacing what would be the stock’s largest-ever single-day gain.
This is a developing story.
